Since I first heard of Superdry's beauty line, I was extremely excited to try each and every product! I absolutely love it when a clothing brand creates their own line of cosmetics as it brings something new to the world of beauty!
On first glance of Superdry's "Professional Volumising Mascara" you may be asking "is that cardboard packaging?" Well guess what? Yes, it is! This packaging is very unique, I have never seen anything like it and think that it looks amazing as it stands out amongst the millions of other mascaras out there today! The only issue with this packaging is the size as it is on the large size making it difficult to carry on a night out.
The brush of the mascara wand is plastic. Many of us have a preference when it comes to mascara wands whether they be brush bristles or plastic bristles. This wand is fantastic though as it is of a medium size and fits into my lashes perfectly.. The consistency of the mascara itself is quite wet so what I recommend is that in between applications, leave each coat to dry before applying the next as this helps each layer, after the first, cling onto to something making the lashes appear fuller.
If you are somebody who loves a lengthening mascara then this is the one for you. It easily coats each lash without leaving any clumps behind and can be built up whilst keeping a natural look. If you are somebody who likes very full lashes, almost a "false lash effect" look then this may not be for you. As you can see in the images below, this mascara does not provide a full effect. On one eye I applied a line of liquid liner to the upper lash line which helps to accentuate it (I also applied three coats of mascara to this eye.) For the other eye, I did not apply any liner and only applied one coat of mascara. I don't know if you can tell but there is not much of a difference between my right and left eyes which is either good (no clumping) or bad (not very buildable) depending on your own preferences.
Over all I think this is a great product and I will definitely be ordering one for when this tube runs out. This mascara would be perfect for anybody who is still at school and may not be allowed to wear a lot of makeup or even for people who love to just enhance their natural beauty!